If you’re reading this, chances are your site is underperforming. That’s okay! It happens to the best of us. But do you know you can audit your search engine optimization…

As a lawyer, you should know that search engine optimization (SEO) is essential for your success. You have to get the word out about your law firm by implementing an…

The popularity of eCommerce and eCommerce mobile apps has risen over the last five years. And at the same time, acquisition expenses increased, making it more difficult for online shops…

Videos are often used when adding content to websites. They come in the form of presentations, master classes, unpacking and instructions – the choice is yours. Videos not only help…

eCommerce shopping has skyrocketed since the advent of the internet and has opened doors for various brands to communicate with and reach new audiences with greater ease. eCommerce is now…

Content marketing is a digital marketing technique that focuses on offering valuable content at various customer touchpoints. Through content marketing, you can create business opportunities, build brand image and capture…

On March 31, Google announced the launch of Retail Search, a new discovery solution that could revolutionize eCommerce shopping as we know it. The tool is built to optimize product…

In the age of digitization, Google is no less than a personal assistant with answers to all our questions. Whether you are looking for restaurants near you, need reviews for…

It has been 10 years since Google first introduced its disavow tool, giving site owners more control over the impact of toxic links pointing to their websites. But since that…

In today’s digital world, many businesses are looking to grow their brands online, and law firms are no exception. Lawyer search engine optimization (SEO) marketing, when effectively implemented, can generate…

Whether you run a global corporation or a small business, social media has emerged as one of the most important ways to market your brand. Social media holds the potential…

Two out of 10 people will click on a link based on the title. Whether you are creating an email, a social media post, a blog post, a video or…

In content marketing, the debate as old as time persists today: quantity vs. quality. It’s true that putting out content frequently used to be a great strategy for getting ranked…

There are constantly new tools being created to help make our lives easier as bloggers, businesses and social media creators. Whether you’ve built your own website from scratch or used…

Building a strong backlink profile is still relevant this year and will remain a priority for most marketers in the future. The process is quite complicated because every year, it…

As technology advances, customer preferences and expectations intensify. While traditional marketing strategies still have their place in the marketing realm, entrepreneurs must find more creative ways to stay relevant in…

If you’re a blogger, a marketer or someone who wants to write content, you most likely know writing takes a lot of effort. But here’s the reason it’s so important:…

There are plenty of general search engine optimization (SEO) practices that any business website should follow. But websites of franchise brands have a few hoops to jump through before they…

Video marketing is one of the most powerful and effective digital marketing campaigns. Proper implementation can take this campaign to the next level as it promises a higher return on…

Search engine optimization (SEO) can be a bit of a puzzle to business owners who aren’t familiar with it. It can seem like black magic, and the truth is that…

Link building is a long story: There is no reliable way to reach enough good links and become more authoritative for search engines fast. But backlinks remain an important part…