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WordPress 6.4 Codenamed “Shirley” Released
WordPress 6.4, code named Shirley was released, featuring a new default theme with many incremental but important enhancements that taken together make WordPress an easier and more intuitive content management…
Meta Sets New Transparency Standards For Political Ads
Meta is instituting a groundbreaking policy to promote transparency in political and social issue advertising with regards to AI-altered or digitally manipulated content in ads for political and social causes.…
Microsoft Ads Announces New Bid Strategies For Audience Ads
Just in: Microsoft Ads added new bid strategies to its Microsoft Audience Network ads. While Microsoft has supported automated bidding strategies for its core campaign types, they’ve added two new…
Google’s John Mueller Gives Tips To Improve PageSpeed Insights Scores
A discussion on Reddit involving Google Search Advocate John Mueller offers guidance on optimizing website performance and highlights the challenges of improving scores on Google’s PageSpeed Insights (PSI) tool. In…
How to Generate Top-Shelf Content with Budget Constraints
Outsourcing tasks is an effective strategy for managing your workload when faced with budget and time constraints. Outsourcing frees up your time to focus on core tasks, brings in expertise…
New Google Search Feature Is A Shopping Portal
Google announced a new search feature for shopping deals that is powered by Google’s Shopping Graph, a dataset of the entire world’s shopping information plus numerous updates to Chrome that…
Google’s Holiday 100 Guide Reveals Top Trending Gift Searches
As the holiday shopping season kicks off, Google has released new data and tools offering valuable insights for search marketers looking to connect consumers with top gifts and deals. The…
Google Ads Rolls Out Generative AI Features To Performance Max
Google has launched new generative AI capabilities in its Performance Max advertising product. Currently rolling out in beta to all U.S. advertisers, the features will allow you to create and…
The Psychology of Social Media Engagement: Decoding User Behavior and Motivation
In an age where social media has become an integral part of our daily lives, understanding the psychology behind social media engagement has become paramount for successful marketing strategies. As…
What It Is, Why It’s Impactful & How To Make It Work
You might have heard “agile budgeting” referenced during the keynotes at Google Marketing Live this year. I had several people ask me about what it means – and some were…
How to Use Ahrefs to Improve SEO
Whether you’re new or old to Ahrefs, you’re in the right place. This tutorial will walk you through the most practical, repeatable, and actionable Ahrefs use cases from our six…
OpenAI DevDay Keynote With Sam Altman
Welcome to our live coverage of the OpenAI DevDay keynote, broadcasting directly from the vibrant heart of San Francisco. As the buzz of anticipation fills the air, we’re poised on…
OpenAI Introduces GPT-4 Turbo, Custom GPTs, Assistants API, And More
At DevDay, a showcase of cutting-edge artificial intelligence advancements, OpenAI unveiled a suite of new features and updates for developers and ChatGPT users, including the ability to create custom GPTs.…
Hiring Still Slow & Career Confidence Wanes
LinkedIn Global Talent Trends report shows that hiring trends continue a stubborn downward trend and employee confidence in their careers are also generally trending negatively. Job posts that mention AI…
The Ultimate Guide to Content Planning [Free Template]
With keyword mapping, you can outline the creation of highly relevant and targeted content for specific keywords. It improves internal linking and ensures content relevance. This will help you avoid…
How To Boost 2024 SEO Performance With Pillar Pages & Topic Clusters [Webinar]
As the world of search prepares for an AI-driven transformation, content strategies are transforming too, and many professionals are wondering how to adjust to the radical shift. The answer may…
How To SQL Your PPC Customers
There are two very big considerations when taking on a new PPC client: Will you make money by helping this client, and will you enjoy working with them? Both of…
The Top 11 Social Media Sites & Platforms
Social media is integral to our daily lives. With 4.8 billion social media users worldwide – accounting for 59.9% of the global population – social platforms have become necessary hubs…
AdSense Changing Publisher Revenue Share Structure
Google announced that it is changing how it pays AdSense publishers, no longer paying per click and switching to exclusively paying on a per impression model. The announcement assures publishers…
Google Search Liaison Gives Rare Glimpse Into Feedback Process
Google’s Search Liaison, Danny Sullivan, recently revealed how he relays feedback from the public to others within Google. In a post on X (formerly Twitter), Sullivan shared screenshots of a…
Alleged Leaks Of New ChatGPT Prototype & Features
Major announcements expected from OpenAI at tomorrow’s DevDay conference could revolutionize the landscape for artificial intelligence developers and companies leveraging AI technology. openai devday is in a week–11/6 at 10…
Are They The Same Thing?
Confused about the difference between remarketing and retargeting? You aren’t alone! These terms are used interchangeably these days. But are they the same? Technically, no. In online advertising, remarketing and…
A Q&A on Google Search updates | Google Search Central Blog | Google for Developers
Thursday, November 2, 2023 Google Search regularly updates our search ranking systems to ensure we’re showing the most relevant, helpful content that we can. We’ve had a series of notable…
Search Central Live Taipei 2023 | Google Search Central Blog | Google for Developers
Thursday, November 2, 2023 We are ecstatic to announce that for the first time ever, Search Central Live is coming to Taipei! Part of the Search Central Live events series,…
How Astra Is Making WordPress The Top Choice For Business
Astra, the makers of the worlds most popular WordPress templates, announced it is investing in LatePoint, one of the most advanced online booking solutions and in the process is advancing…
What GPT Means for Structured Data – Whiteboard Friday
Explore the imminent paradigm shift in search behavior as explicit context explodes in SEO queries. Source link
Vulnerability In Fluent Forms Contact Form WordPress Plugin
The popular Fluent Forms Contact Form Builder plugin for WordPress, with over 300,000 installations, was discovered to contain a SQL Injection vulnerability that could allow database access to hackers. Fluent…
8 On-Page SEO Factors You Can’t Ignore
Google looks at various on-page factors to decide where a page should rank and how it should be presented in the search results. Getting these right can lead to higher…
What Is Social Listening And How To Get Started
Most marketers now understand the value of social media as a marketing tool – and countless companies have now established their own presence across a variety of social platforms. But…
Google Rolls Out November 2023 Core Update
Google has released its November 2023 core update, the company announced today. The update is rolling out and expected to be fully implemented over the next few weeks. Core updates…