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WordPress released a maintenance release on Wednesday evening to fix problems discovered shortly after WordPress 6.4 was released to the public on Tuesday November 7th. Two of issues were somewhat…

Google announced an expansion of generative AI in Google Search, bringing the technology to over 120 new countries and territories. Previously, the Search Generative Experience (SGE) feature was only available…

YouTube is testing two experimental generative AI features designed to enhance user engagement. These experimental features, which are currently available to a select group of YouTube Premium members, integrate artificial…

Google has announced upcoming changes to Search Console, designed to help website owners holistically improve page experience. In a blog post, Google says the current page experience report will transition…

OpenAI’s ChatGPT and API services is experiencing more outages, as detailed in the company’s incident report. It affects the API, ChatGPT, Labs, and Playground as of 12:03 PM PST. Screenshot…

Many publishers and developers have been reporting that updating to WordPress 6.4 triggered a fatal error, bringing their websites down. A search for solutions began and within hours developers discovered…

WordPress 6.4, code named Shirley was released, featuring a new default theme with many incremental but important enhancements that taken together make WordPress an easier and more intuitive content management…

Meta is instituting a groundbreaking policy to promote transparency in political and social issue advertising with regards to AI-altered or digitally manipulated content in ads for political and social causes.…

Just in: Microsoft Ads added new bid strategies to its Microsoft Audience Network ads. While Microsoft has supported automated bidding strategies for its core campaign types, they’ve added two new…

A discussion on Reddit involving Google Search Advocate John Mueller offers guidance on optimizing website performance and highlights the challenges of improving scores on Google’s PageSpeed Insights (PSI) tool. In…

Google announced a new search feature for shopping deals that is powered by Google’s Shopping Graph, a dataset of the entire world’s shopping information plus numerous updates to Chrome that…

As the holiday shopping season kicks off, Google has released new data and tools offering valuable insights for search marketers looking to connect consumers with top gifts and deals. The…

Google has launched new generative AI capabilities in its Performance Max advertising product. Currently rolling out in beta to all U.S. advertisers, the features will allow you to create and…

You might have heard “agile budgeting” referenced during the keynotes at Google Marketing Live this year. I had several people ask me about what it means – and some were…

Welcome to our live coverage of the OpenAI DevDay keynote, broadcasting directly from the vibrant heart of San Francisco. As the buzz of anticipation fills the air, we’re poised on…

At DevDay, a showcase of cutting-edge artificial intelligence advancements, OpenAI unveiled a suite of new features and updates for developers and ChatGPT users, including the ability to create custom GPTs.…

LinkedIn Global Talent Trends report shows that hiring trends continue a stubborn downward trend and employee confidence in their careers are also generally trending negatively. Job posts that mention AI…

As the world of search prepares for an AI-driven transformation, content strategies are transforming too, and many professionals are wondering how to adjust to the radical shift. The answer may…

There are two very big considerations when taking on a new PPC client: Will you make money by helping this client, and will you enjoy working with them? Both of…

Social media is integral to our daily lives. With 4.8 billion social media users worldwide – accounting for 59.9% of the global population – social platforms have become necessary hubs…

Google announced that it is changing how it pays AdSense publishers, no longer paying per click and switching to exclusively paying on a per impression model. The announcement assures publishers…

Google’s Search Liaison, Danny Sullivan, recently revealed how he relays feedback from the public to others within Google. In a post on X (formerly Twitter), Sullivan shared screenshots of a…

Major announcements expected from OpenAI at tomorrow’s DevDay conference could revolutionize the landscape for artificial intelligence developers and companies leveraging AI technology. openai devday is in a week–11/6 at 10…

Confused about the difference between remarketing and retargeting? You aren’t alone! These terms are used interchangeably these days. But are they the same? Technically, no. In online advertising, remarketing and…