Strategy, Trends & Expert Advice [Ebook]
On-page SEO is one of the most essential aspects of your SEO strategy as a whole. Yet there is a…
Prevent portions of your site from being abused by spam
Wednesday, May 26, 2021 As a website owner, you might provide a few channels where your users can interact, such…
15 Interview Questions to Ask Your Next Digital Marketer Candidates
“The Great Resignation” has impacted nearly every industry in 2021, and the digital marketing industry is no different. With higher-than-average…
Search at Google I/O 2021 | Google Search Central Blog
Thursday, May 27, 2021 Google I/O is our annual developer festival, and this year it was all virtual. But as…
Flimsy Metrics: The State of the Web & Core Web Vitals [Part 2]
The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect…
Top SEO-Friendly WordPress Website Themes in 2021
What comes to mind when we think of taking our business online? An attractive website. Yes, a website is the…
Google Explains Rendering and Impact on SEO
Google’s Martin Splitt participated in a webinar about web page rendering and how it impacts SEO. Rendering is what happens…
Understanding the sources behind Google News
Tuesday, June 01, 2021 An important way news sources build trust with their audience is by providing information about their…
7 Ways to Use Google Trends for SEO & Content Marketing
Google Trends is the only keyword research tool that offers insights based on actual Google search data. These seven tips…
Search Console regex filters update and quick tips
Wednesday, June 02, 2021 We recently announced improved data filtering for Search Console Performance reports, and we were delighted to…
How to Create the Ultimate Customer-First Content Marketing Plan
Get Qualitative & Quantitative Data Surveys can help you uncover a range of useful data on your current and target…
Top Technical SEO Tips & Tools [Webinar]
Have you checked your website’s health lately? Your website might look great on the surface, but have you checked deeper?…
Learn how to improve your content with Search Console Insights
Tuesday, June 15, 2021 Producing great content is an effective way to build a loyal and engaged audience that can…
Prioritizing Technical SEO Issues [Podcast]
Are you considering a site migration? Migrations are a challenging – and sometimes dreaded – step in SEO. With site…
Highlight your customer support methods in Google Search
Wednesday, July 7, 2021 Customers are often looking for ways to contact businesses, and Google works to show the best…
2021 Local SEO Holiday Success: A Ready Response for Each Customer
The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect…
How Does Machine Learning Work in Paid Search Marketing?
All modern ad platforms now factor machine learning into their algorithms. Managing successful campaigns requires an understanding of the machine…
Updating our job posting guidelines to improve quality of results for job seekers
Tuesday, July 13, 2021 Searching for a job can be a time-consuming process and the outcome of the application may…
7 SEO Crawling Tool Warnings & Errors You Can Safely Ignore
In many cases, what an SEO crawler marks as a fatal error needs immediate attention – but sometimes, it’s not…
Aligning Search Console testing tools and the URL Inspection tool
Monday, October 11, 2021 In order to help users find and fix issues in web pages, the Search Console team…
Answers to some common questions about appearing in Google News
Friday, July 16, 2021 At Google, we want to help everyone understand the world by connecting people with relevant and…
Content Repurposing for Travel Brands: A Complete Guide
When it comes to marketing in the travel industry, content is everything. From entertaining travel vlogs created by influencers to…
The Ultimate Guide to Digital PR
The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect…
How Did UX Become a Part of SEO?
Most people believe SEO is about using keywords or link building to improve the ratings of your website organically. Admittedly,…
How to Implement the 4 Ps of Marketing
The 4 Ps of marketing is a model businesses use to control and optimize the essential factors of marketing a…
How to Prioritize Technical SEO Issues Without Rocking the Web Dev Boat
Do any of these sound familiar from dealing with your IT or development team? “Why didn’t they run this by…
A new way to enable video key moments in Search
Monday, July 19, 2021 Since video key moments first launched in 2019, we’ve continued to expand and improve the feature.…
A Statement of Land Acknowledgement, Published Today With Gratitude
The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect…
Content Marketing Skills You Need To Master To Capture Better SEO Results
Content marketing is an art that is perfected through hard work and practice. It is not a skill learned overnight;…
You Need These Best Marketing Books
Reading one of the best marketing books listed below is likely to change and improve the way you market. While…