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How to Analyze a Sudden Drop in Website Traffic [With Template]
A sudden drop in organic traffic can feel like an SEO nightmare. Rankings dip, visibility declines, and conversions take a hit—leaving you scrambling for answers. But instead of panicking, you…
How Vacation Rentals Can Dominate Organic Search And Attract Guests
Travelers today can effortlessly browse through countless vacation rental options with only a few clicks. With so much competition, a strong online presence is critical to success in the vacation…
WooCommerce Rebrand Offers Lessons For Gaining Competitive Edge
An interview with WooCommerce shows that their recent rebrand is a strategic refresh, offering lessons for businesses and search marketers on how to stay relevant and competitive. A Business Refresh…
How to Strengthen Your Brand’s Authority — Whiteboard Friday
Now my final one and probably the one that most people struggle with is being agile and adaptive. What this means is that rather than trying to plan out an…
Top 50 Trending SaaS Startups (Q1 2025)
We analyzed the organic traffic growth of over 10000 websites to discover the hottest trending saas startups. At the top of our list, you’ll find Oneshot AI, Litespace, Complyt, Mastt,…
GBP Reviews Outage Is Over
A Googler published an update to let businesses know that the ongoing outage is almost over and that most businesses that have lost review counts should have seen them return…
Top 40 Trending EV Companies (Q1 2025)
We analyzed the organic traffic growth of over 8000 websites to discover the hottest trending EV companies. At the top, you’ll find Green V, Vayve, Zeekr, En Plus, and EV…
Advanced Link Building Strategies For National, International & Local
Advanced link building is about attracting links to your sites, and ideally in mass. There might be a little bit of outreach necessary, especially if you need to fan the…
Google Reassures That #Anchor URLs In GSC Are Okay
Google’s John Mueller explained why Google Search Console sometimes shows URLs with hashtags in performance reports and clarified that there’s no need to be concerned that that the wrong URLs…
Google Rolls Out ‘Veo 2’ Video Generation For YouTube Shorts
YouTube upgrades Dream Screen with Google’s Veo 2 video generation model, enabling faster AI-generated backgrounds and standalone clips. YouTube has upgraded Dream Screen with Veo 2 AI model for better…
Your Fast Track to Mastering Keyword Gap Analysis
Based on our depth of experience in keyword research, we’ve developed four perspectives to give you a bird’s eye view of the competitive landscape … (i) Keywords to improve This…
WordPress Foundation Suffers Setback In Trademark Application
The WordPress Foundation suffered a setback in its attempt to trademark the phrases ‘Managed WordPress’ and ‘Hosted WordPress,’ which could have allowed them to demand licensing fees for their use.…
Google Updates Product Markup To Support Member Pricing
Google updates structured data guidelines, enabling merchants to showcase sale, member, and strikethrough pricing in search results. Google added support for new structured data properties to show different price types.…
Simplifying the visible URL element on mobile search results | Google Search Central Blog | Google for Developers
Thursday, January 23, 2025 Mobile searchers will soon see a cleaner, more streamlined look for how URLs appear in search results. Initially introduced as part of the “site hierarchy” feature,…
Search Central Live is going to New York City | Google Search Central Blog | Google for Developers
Thursday, February 13, 2025 We’re excited to announce that Search Central Live is coming to New York City for the first time on March 20, 2025. The Google Search team…
Key Elements Of Technical SEO For Large Companies
Working with large organizations to improve their technical SEO is, in my opinion, the best and most enjoyable time to practice technical skills. More often than not, you’re faced with…
Search Central Live is going to New York City
We’re excited to announce that Search Central Live is coming to New York City for the first time on March 20, 2025. The Google Search team has organized events in…
DeepSeek And Its Impact On The Generative AI Global Race
Since launching to the public on Jan. 20, 2025, Chinese startup DeepSeek’s open-source AI-powered chatbot has taken the tech world by storm. As the top free app by downloads in…
Hackers Use Google Tag Manager to Steal Credit Card Numbers
Hackers are actively exploiting a vulnerability to inject an obfuscated script into Magento-based eCommerce websites. The malware is loaded via Google Tag Manager, allowing them to steal credit card numbers…
Why Google’s 4th Quarter Results Raise Questions for SEO & PPC
Few professions can match a digital marketer’s perspective on what Google’s fourth-quarter results mean for SEO and online advertising. I asked six search marketers, each with over 20 years of…
12 Client Onboarding Tools To Scale Your SEO Agency
In SEO, results take time. Hence, it is important to keep clients informed and engaged during onboarding to retain them. GUIDEcx makes this easy with a customer-facing dashboard that provides…
Google Reveals How It Prefetches Search Results For Faster Loading
Google has shared new details on how it uses the Speculation Rules API to speed up clicks on search results. When searching in Chrome, Google preloads parts of a webpage…
Google CrUX Report Update Targets LCP & Network Delays
Google Chrome has released its latest Chrome User Experience Report (CrUX). This update zeroes in on individual components of page speed, offering fresh data on largest contentful paint (LCP) image…
How To Target High-Intent Users In Google Ads
In an increasingly data-driven advertising world, getting your ads in front of the right people can make all the difference. One powerful way to achieve that is through audience layering…
Beyond Basic Search: How AI Giants Are Carving Distinct Territory in the Search Landscape
As we kick off 2025, the landscape of AI-powered search has undergone a seismic shift. With OpenAI’s December 2024 integration of SearchGPT into the free version of ChatGPT, and significant…
Surprising Review Stats To Feed Your Local Strategy [Study]
If you’ve already walked a long mile in your local SEO shoes, chances are you have plenty of lived experiences that allow you to predict some of the responses to…
Google Sitelinks Algorithm Bug Shows Wrong Links
Google’s search algorithms are showing multiple languages in the sitelinks for Google Search Console. Regardless of whether this is new or not, it may give an idea of how the…
YouTube Dominates TV Streaming: New Opportunities For Marketers
YouTube’s CEO, Neal Mohan, has announced that TV screens have become the most popular device for watching YouTube in the United States, surpassing mobile devices. In a blog post, Mohan…
AI Chatbots Fail News Accuracy Test, BBC Study Reveals
BBC study finds leading AI chatbots consistently distort news content, raising concerns about information accuracy and trust. AI chatbots are getting news wrong more often than right. Trusted brands…
A Study Of Over 7 Million Sessions
I have repeatedly made the claim that AI chatbot traffic converts better than search engine traffic. My thinking was that ChatGPT or Perplexity users go through evaluation and exploration cycles…