Building Linkable Assets: 5 Steps to Creating a Link Magnet
In a world as dynamic and rapidly evolving as digital marketing, the significance of backlinks cannot be overstated. Backlinks, or inbound links, are pivotal in enhancing a website’s authority and…
Key Levers To Steer AI in Performance Max And Boost Results
I often see comments to the effect of, “Google just wants you to launch your campaigns and let its systems do everything.” Let me just say as clearly as I…
What Is Headless SEO? – Whiteboard Friday
What Is Headless SEO? – Whiteboard Friday Source link
Google Analytics 4 Features To Prepare For Third-Party Cookie Depreciation
Google will roll out new features and integrations for Google Analytics 4 (GA4) for first-party data, enhanced conversions, and durable ad performance metrics. Beginning in Q1 2024, Chrome will gradually…
Google’s Top Trends & 25-Year Time Capsule
Google commemorates its 25th anniversary by reflecting on the most searched topics globally, showcasing the power of human curiosity and the universal nature of certain interests. Here’s to the toy…
Zoom Privilege Escalation Vulnerability Via Improper Authorization
Zoom issued an urgent security advisory about a flaw in the Zoom client that could allow a user to gain higher level privileges and access that they are not authorized…
Insights From Over 16,000 Businesses
We’re diving into insights from over 16,000 ecommerce businesses, showing the trends that shaped PPC advertising in 2023, and how to use them to move forward into 2024. In this…
Google Search & Shopping, Product Variants And A Gap To Bridge
“A gap to bridge… What gap, what bridge?” Relax; give me a moment. I have not said a word yet. Let me first clarify the entities this article revolves around…
WordPress Starter Templates AI – Build A Site In 60 Seconds
Astra Starter Templates by Brainstorm Force, with over one million active installations, announced the integration of the ZipWP AI website builder that enables users to create entire websites, including content…
How to Build Your Own SEO Chrome Extension With ChatGPT
Step 2: Write prompt Before this step, ensure you have validated the possibility of the idea as described before. Once you have a clear idea and functionality, you can use…
Google Answers If Domain Age Impacts Rankings
Someone on X (formerly Twitter) asked if domain age impacted search rankings. Google’s John Mueller sets the record straight. The person asking the question tweeted: “Does the age of a…
4 Ways To Try The New Model From Mistral AI
In a significant leap in large language model (LLM) development, Mistral AI announced the release of its newest model, Mixtral-8x7B. magnet:?xt=urn:btih:5546272da9065eddeb6fcd7ffddeef5b75be79a7&dn=mixtral-8x7b-32kseqlen&tr=udp%3A%2F%https://t.co/uV4WVdtpwZ%3A6969%2Fannounce&tr=http%3A%2F%https://t.co/g0m9cEUz0T%3A80%2Fannounce RELEASE a6bbd9affe0c2725c1b7410d66833e24 — Mistral AI (@MistralAI) December 8, 2023…
OpenAI Investigates ‘Lazy’ GPT-4 Complaints On Google Reviews, X
OpenAI, the company that launched ChatGPT a little over a year ago, has recently taken to social media to address concerns regarding the “lazy” performance of GPT-4 on social media…
On-page Video SEO – Whiteboard Friday
When we think about the video platform, I would highly recommend that you use YouTube. A lot of people ask me, “Which platform should we use when we embed videos?”…
The Evolution Of Search & SERPs 2024
Our very own experts have spent countless hours analyzing the significant changes in search this year, from the rise of AI to shifts in Google’s ranking systems, and they’re ready…
How To Secure And Defend Your SEO Budget For Executive Buy-In
In an increasingly difficult economy, do you know how to prove the value of your SEO and remain efficient, while maintaining the SEO budgets you need to succeed? Will Critchlow,…
The Best Times To Post On Social Media In 2024
Marketers worldwide know the importance of having a solid social media marketing strategy – and a key part of this is finding the best times to post on social media.…
Google Offers 3 Tips For Checking Technical SEO Issues
Google published a video offering three tips for using search console to identify technical issues that might be causing indexing or ranking problems. Three Tips For Troubleshooting Technical Issues Google’s…
Google To Support Programmatic Bidding For Limited Ads
This morning, Google emailed publishers using AdSense about new programmatic support next year. Starting in Q1 2024, Google is launching support for programmatic bidding on inventory eligible for Limited ads.…
Google Reviews Update Finished – What To Know
Google finished rolling out their last announced Reviews System update. Future updates to the review system will no longer be announced because the algorithms that power the Reviews System will…
Google Updating Cryptocurrency Advertising Policy For 2024
Google published an announcement of upcoming changes to their cryptocurrency advertising policies and advises advertisers to make themselves aware of the changes and prepare to be in compliance with the…
30 Google Business Profile Photos Your Local Business Can Easily Take — Illustrated
Does seasonality play a significant role in your business, like Earthbound Farmstand, which might have pumpkins in October but strawberries in April and a completely different look to their stand…
Optimizing Keywords For Service Providers & Blog Content
This week’s Ask An SEO question comes from Stephen, who writes: “How does a service provider know what people are searching for and how does one convert blog content to…
Mozilla VPN Security Risks Discovered
Mozilla published the results of a recent third-party security audit of its VPN services as part of it’s commitment to user privacy and security. The survey revealed security issues which…
SEO Trends You Can’t Ignore In 2024
Most SEO trends fade quickly. But some of them stick and deserve your attention. Let’s explore what those are and how to take advantage of them. 1. Everyone’s using ChatGPT…
Elementor WordPress Plugin Vulnerability
High severity vulnerability was discovered in the Elementor website builder plugin that could allow an attacker to upload files to the website server and execute them. The vulnerability is in…
WordPress Releases Version 6.4.2 For Critical Vulnerability
WordPress has released version 6.4.2 that contains a patch for a critical severity vulnerability that could allow attackers to execute PHP code on the site and potentially lead to a…
Survey Reveals 100% of Digital Agencies Are Using AI
Duda released survey results that shows digital agencies are looking forward to greater adoption of AI in 2024. The survey of over 200 digital agency leaders shows that they anticipate…
Trends, Advertising Updates, And Subreddit Highlights
Reddit, a diverse social media community for sharing news, highlighted the most engaging trends of 2023 in its annual Reddit Recap. While it continued to host various interests, including business…
Build a Business Case to Get an International SEO Investment Approved for 2024
Drive conversions The more brand visibility you have, the more likely people are going to visit your website. The more people visit your website, the more conversions you’ll see. So,…