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User-Centric Web Design: A Blueprint for Success
At its core, user-centric web design is the philosophy and practice of crafting digital experiences with the user’s needs and preferences at the forefront. It’s not just about creating a…
Link Building Outreach for Noobs
Link outreach is the process of contacting other websites to ask for a backlink to your website. For example, here’s an outreach email we sent as part of a broken…
How To Build A Community By Running Industry Events
I have been well aware of the importance of global communities since I started working freelance at home and also in an office environment. Digital communities are so important, especially…
Explore Microsoft Bing Deep Search With GPT-4 & Generative AI Plans For 2024
Microsoft announced Deep Search, a substantial enhancement to Bing’s web search capabilities, powered by OpenAI’s GPT-4. What Is Microsoft Bing Deep Search? Integrated with the advanced GPT-4 AI technology, Deep…
Research Shows Tree Of Thought Prompting Better Than Chain Of Thought
Researchers discovered a way to defeat the safety guardrails in GPT4 and GPT4-Turbo, unlocking the ability to generate harmful and toxic content, essentially beating a large language model with another…
How To Recover When SERP Rankings Suddenly Drop
With constantly evolving search algorithms and user behaviors, fluctuating search rankings are a common occurrence in the world of SEO.But what happens when they suddenly drop? Do you know what…
How OpenAI Rewrote the Rules: A Brand Story
What’s even more remarkable is that these two terms driving 15 Million in potential monthly traffic didn’t even exist a year ago. OpenAI didn’t embark on an SEO journey to…
The Lean Guide (With Template)
A competitive analysis (or market competitive analysis) is a process where you collect information about competitors to gain an edge over them and get more customers. However, the problem is…
Microsoft Advertising Partners With Baidu Global For Chat Ads API
In its monthly recap of significant developments, Microsoft Advertising shared the latest news about its new partnership with Baidu Global, advertising opportunities, and Bing’s rebranding to Copilot. These advancements boost…
3 Books Essential To Master Link Building
A link builder needs to look outside of the industry for inspiration to design a link building strategy. If you want to design a link building initiative that is goal-focused…
Google Bard Director Talks Usage, Ethics, And Competitive Advantage
In an exclusive interview with Search Engine Journal, Yury Pinsky, Director of Product Management at Google Bard, provides insight into the current status and future trajectory of Google’s experimental AI…
Critical WordPress Form Plugin Vulnerability Affects Up To +200,000 Installs
Security researchers at Wordfence detailed a critical security flaw in the MW WP Form plugin, affecting versions 5.0.1 and earlier. The vulnerability allows unauthenticated threat actors to exploit the plugin…
How To Get Up To 87% More Traffic [Report]
Wondering how to boost your ecommerce SEO to help you rank higher on SERPs? Do you feel like you’re getting a new competitor every day? In the era when everyone…
Google Gemini Launch Delayed Until 2024
Google has postponed the launch of Gemini, which was initially set for next week. According to sources for The Information, the delay is due to the AI’s inconsistent performance with…
How SEOs Make the Web Better
SEOs catch flak for ruining the web, but they play a crucial role in the search ecosystem, and actually make the internet better for everyone. Let’s get the criticism out…
12 Creative Lead Magnet Ideas For Law Firms
Lead magnets have long been an effective tactic for generating more leads and growing an email list. Popular in the marketing industry, lead magnets can also be used by independent…
Adding markup support for vacation rentals | Google Search Central Blog | Google for Developers
Monday, December 4, 2023 Vacation rentals on Google make it easier for travelers to discover the best lodging options, whether they’re searching for a cozy cabin or a house that…
How a Small Travel Blog Gained Topical Authority: A Case Study
I have to admit that I didn’t start with keyword research. Firstly, because I was just writing about my travel experiences and didn’t think a lot about SEO. And secondly,…
96.55% of Content Gets No Traffic From Google. Here’s How to Be in the Other 3.45% [New Research for 2023]
It’s no secret that the web is growing by millions, if not billions of pages per day. Our Content Explorer tool discovers 10 million new pages every 24 hours while…
State Of Marketing Data Standards In The AI Era [Webinar]
Claravine and Advertiser Perceptions surveyed 140 marketers and agencies to better understand the impact of data standards on marketing data, and they’re ready to present their findings.Want to learn how…
GPT Store To Launch Next Year, ChatGPT Updates Coming Soon
OpenAI shares its plans for the GPT Store, enhancements to GPT Builder tools, privacy improvements, and updates coming to ChatGPT. OpenAI has scheduled the launch of the GPT Store for…
The 17 Best Ad Networks For Content Creators In 2024
In case you were in any doubt, we are now living in the creator economy. Content creators, influencers, and community builders now wield more power than ever before and have…
Researchers Extend GPT-4 With New Prompting Method
Microsoft published a research study that demonstrates how advanced prompting techniques can cause a generalist AI like GPT-4 to perform as well as or better than a specialist AI that…
Link Building for Local Businesses — Whiteboard Friday
Learn about link building for your local business in this Whiteboard Friday with Amanda Jordan. Source link
Firefox URL Tracking Removal – Is This A Trend To Watch?
Firefox recently announced that they are offering users a choice on whether or not to include tracking information from copied URLs, which comes on the on the heels of iOS…
Google’s Search Ads Stir Controversy On Questionable Websites
A recent study published by Adalytics reports Google Search Partners ads appeared on content that doesn’t adhere to its publisher policies. Per Google’s Publisher Policies, ads are not permitted to…
The Complete Guide to Becoming an Authentic Thought Leader
Introduce your processes: If you’ve streamlined a particular process, share it. It could be the solution someone else is looking for. Jump on trends and news: If there’s a hot…
International SEO Conversion Tracking
When it comes to SEO, many people perceive keyword rankings and organic traffic as “vanity metrics.” While they could be if they were the only part of SEO being tracked,…
The Psychology of Clicks: Deciphering User Behavior for SEO Success
In the vast world of the internet, every click is a conscious decision that users make as they navigate through an ocean of information. Ever wondered what goes on in…
How To Become an SEO Expert in 4 Steps
With 74.1% of SEOs charging clients upwards of $500 per month for their services, there’s a clear financial incentive to get good at SEO. But with no colleges offering degrees…