DuckDuckGo Now Says It Will Block Microsoft Trackers
DuckDuckGo responds to recent criticism saying the third-party tracking scripts it blocks will now include scripts from Microsoft. Earlier this year, a security researcher discovered DuckDuckGo’s mobile browser transferring data…
How To Build Links, Traffic & Conversions
The advent of the internet gave travel companies a whole new avenue for exposure. Where once you may have had to rely on outdated brochures, grainy photos, or (worst of…
Google Updates Search Snippets For Product Review Pages
Google updates search results for product review pages by listing an item’s pros and cons in the search snippet. In addition, there’s structured data to go along with this update,…
WordPress Gutenberg 13.8 Offers Greater Editing Flexibility
WordPress Gutenberg 13.8 is here, unpacking further incremental improvements to the Gutenberg block editor. Some of the improvements are relatively trivial additions, like adding a WhatsApp icon to the Social…
A Call-To-Action Guide For Businesses
The CTA (call-to-action) is a make-or-break moment in your content strategy and lead generation goals. Therefore, it is a critical copywriting component and essential in your B2B (business-to-business) marketing content…
Pros and cons | Google Search Central Blog | Google Developers
Friday, August 5, 2022 Product reviews are a valuable resource for users researching which product to buy. Product reviews often contain a list of pros and cons, which our research…
Step-By-Step Guide To Earning Your Google Ads Certification
In a world where many people offer services like SEO and Google Ads management, it is important to stand out and be as educated as possible. Seasoned veterans and new…
The Beginner’s Guide to Making Your Brand Unmissable
Public relations has always been a critical factor in building a brand, and it is no different in today’s digital society. Times have simply moved from billboards and press comments…
10 Ways Coding Skills Can Improve SEO Efforts
It’s not necessary to know how to code to be a good SEO. Coding skills are not a prerequisite for SEO competency, but additional skills always make one more effective.…
8 Ways To End Silo Mentality & Increase Business Agility
When it comes to SEO, are the teams within your organization effectively communicating? Or do they seem to be working on their own island? How do you keep everyone up…
Is SEO Dead? A Fresh Look At The Age-Old Search Industry Question
The march of time is inevitable. And every year, some new technology pounds the nail into the coffin on something older. Whether the horse and buggy are replaced by the…
17 SEO Best Practices For Better Ranking
There are many best practices for SEO, including those provided by Google. Here are 17 tips that can help one develop a better search presence. What Do Best Practices For…
86% Of B2B Brands Find Success With Influencer Marketing
A research report on the state of B2B influencer marketing shares insight into business opportunities in 2022 and beyond. Influencer marketing is working for the vast majority of marketers, according…
Google Shows New Snippets For Quoted Searches
Google’s search snippets look slightly different when you put quotes around your queries. Learn more about what’s changing in today’s announcement. “We’re making quoted searches better,” says Google Search software…
How Can We Solve Autogenerated URL Errors Once & For All?
Today’s “Ask An SEO” question comes from Bhaumik from Mumbai, who asks: “I have a question about automatically generated URLs. My firm had previously used different tools to generate sitemaps.…
SEO Risk Management: 5 Tips for Surviving Google Algorithm Changes
Most search engine optimization (SEO) specialists aspire to reach no. 1 in Google rankings, but Google usually changes its design and algorithms to improve search appearances, making it difficult to…
A Simple Guide for Beginners
Despite Shopify handling some basic SEO best practices out of the box, it’s unlikely to be enough to take your store to the top of Google. You need to optimize…
25 Best SEO-Friendly Alternatives To WordPress Websites
There’s a reason why WordPress is so popular: it’s relatively easy to use, offers a lot of functionality, and gives you many customization options. And it can be great for…
How To Perform A SEO SWOT Analysis
For most organizations, implementing an effective SEO (search engine optimization) strategy involves collecting and analyzing significant amounts of keywords, content, analytics, and competitive data from various sources. SEO professionals then…
New Metrics, Copyrighted Music, More
YouTube’s weekly update for creators includes more subscriber metrics and access to an expanded library of copyrighted music. Here’s a recap of all announcements from this week’s news flash. Greater…
Facebook To End Live Shopping on October 1
Facebook announced it will no longer allow users to host live shopping events beginning October 1, 2022, Meta announced in a blog post. Citing a shifting preference for short-form videos…
LinkedIn Tests New Human Curated Discover Feed
LinkedIn is testing a different take on a Discover feed — a new mobile app section with content curated by humans rather than algorithms. Similar to other discovery-based feeds, a…
11 Newsletter Platforms & How They Work
Traditional media companies have struggled in the digital age. As more people opt out of physical formats like newspapers and magazines, some employment numbers in the industry have steadily declined.…
Practical Writing and SEO Tips for Meta Descriptions and Keywords
Meta descriptions and keywords are critical for successful website development, promotion and traffic acquisition. Furthermore, it is through these components that Google receives information about the site page’s content. Therefore,…
How to Create Relevant Content That Ranks
Google aims to rank the most relevant results for searchers. So if your content isn’t relevant, it won’t rank. But relevance isn’t just about including your keyword a bunch of…
Optimization Tips for Your SEO Career (and Your Life)
The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. What does it take to advance…
5 Actionable Strategies To Improve Local Customer Experience At Scale
This post was sponsored by Rio SEO. The opinions expressed in this article are the sponsor’s own. Customer experience (CX) is more than just a buzzword – it’s what shapes…
Google Algorithms And Updates Focusing On User Experience: A Timeline
As the role of search evolves to touch multiple marketing and consumer touchpoints, optimizing for the user has never been so important. This is reflected in Google’s continual focus on…
Google Tests More Local Service Ads In SERPs
Google is testing more local service ads per set of search results, with three ads on a page instead of two. Ginny Marvin, Google’s Ads Liaison, confirms the test saying…
SEO BrightNow: July 29, 2022
The previous two weeks have seen a number of interesting and important changes from Google, with particular relevance for marketers and e-commerce merchants. There are lots of small practical changes…