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10 Tips For Getting It Right
As digital marketers and brands everywhere struggle for user attention online, the headline is perhaps one of the most important tools at our disposal. And though crafting a perfect headline…
Google Presentation May Change How We Think About Ranking
Google’s Danny Sullivan posted details of a recent presentation he gave that focused on how the SEO community may have misunderstood how search rankings work, blaming the misunderstanding on Google’s…
Google Maps Introduces New Ways To Plan Travel & Navigate
Google Maps gets holiday travel boost with smarter transit, group planning, and community engagement features. Google Maps is updating transit directions to recommend smarter routes. New tools will…
Google Bard Updates Includes New Math, Data Visualization Features
Google’s latest update to Bard, with new math and data visualization features, marks a significant advancement in making cutting-edge technology to younger users. This expansion of AI features could enrich…
Google Reveals Best & Worst Times For Holiday Travel
With the holiday season fast approaching, Google has released data to help people navigate traffic and crowds more efficiently. Analyzing trends from last year’s holidays, Google published a blog post…
Is the Nearby Filter Nav Actually Making Google’s SERPs More Local?
You’ll note in the above that Google is disclosing that there is a store nearby (1.3 miles away from what I’m guessing is the city centroid), and could this be…
Navigating SEO’s Future Landscape [Webinar]
We’re hosting an exclusive deep dive into the evolving world of search – and you’re invited! On November 29, join our live, roundtable discussion on the evolution of search, and…
100M Phone Call Insights: Key To Data-Driven Strategies
Looking to create golden sales opportunities efficiently and easily? Do you think you’re attracting good leads, but results aren’t showing it? What could you do with voice-of-customer insights summarized across…
Search Quality Raters Guidelines update | Google Search Central Blog | Google for Developers
Thursday, November 16, 2023 As of November 16, our Search Quality Rater Guidelines have been updated to simplify our guidelines. Specifically, we’ve simplified the “Needs Met” scale definitions, added more…
Why You Should Switch To An Always-On SEO Auditing Strategy
Everyone who touches your website is on the SEO team. The problem is that most people don’t know they’re on the team. An “always on” mentality regarding SEO can help…
10 Proven Techniques To Boost Lead Generation and Sales in Just 60 Days
Do you find your digital marketing efforts at a standstill? No matter how much you invest, your lead generation remains stagnant? In this article, we’ll share with you 10 strategies…
Google’s Update Florida Offers Insights 20 Years Later
Update Florida, which happened twenty years ago this month, completely shook up the search results and changed what it meant to do SEO. The lessons learned in 2004 hold a…
Google Unwraps New AI Tools To Deck Your Holiday Shopping
This holiday shopping season, Google aims to make your gift hunt more accessible than ever with new AI-powered features. In an announcement today, Google unveiled three new ways its generative…
A Guide From A Hiring Manager
I have interviewed many people for SEO roles during my time as a manager. I can say that certain mistakes are made during interviews that can easily be avoided. Unfortunately,…
YouTube Creators Must Comply With New Rules For AI Content
YouTube creators will soon need to comply with new platform policies around content generated or altered with AI. The requirements, detailed in the following sections, aim to balance opportunities presented…
Shotgun or Sniper? Choose Your SEO Outreach Tactic
SEO outreach is the practice of contacting website owners and asking them for links back to your website. But what’s the best approach to take? Links are a major Google…
Instagram Adds New Ways To Create Content
Instagram added new ways to share content with reels, feed photos, carousels and stories plus added a new for content creators to gain insights into content performance. Instagram added the…
Bing Employs GPT-4 To Write Custom Search Snippets
Microsoft announced the launch of generative AI captions in Bing – an AI-powered feature designed to create more informative snippets for search engine results pages (SERPs). For publishers and SEO…
A Non-Technical Guide to Diagnosing JavaScript SEO Issues
Any good SEO knows it’s not productive to point out issues without offering solutions. So, let’s look at the options we can bring to web developers to improve our JavaScript…
Microsoft Copilot AI With Bing Will Use OpenAI GPTs And Plugins
Microsoft announced significant upgrades to Bing Chat and Bing Chat Enterprise as part of the new Copilot AI Companion, with planned integrations with OpenAI GPTs and plugins. An important new…
Google Alters Search Rankings To Prioritize First-Hand Knowledge
Google has announced several updates to Search designed to deliver more tailored results. Additionally, Google has implemented some ranking changes to make it easier for people to find personal perspectives…
Google Launches “Notes” To Add User Comments In Search Results
Google announced the launch of a new experiment called Notes that will allow users to view and share tips alongside search results, per an announcement released Tuesday morning. Notes is…
List your courses with new course info structured data | Google Search Central Blog | Google for Developers
Wednesday, November 15, 2023 As people continue to search for courses on Google, the desire for more detailed course information has grown. Today, we are announcing a new set of…
What Are Professional HTML/XML Conversion Services and When Are They Needed?
The web is like a great river of information, making effective data management essential. Whether you’re a small business owner, a web developer or just someone who wants to keep…
OpenAI Pauses New ChatGPT Plus Signups Due To Surge In Demand
According to a recent post on X by OpenAI’s CEO Sam Altman, the recent surge in usage following the DevDay developers conference has led to capacity challenges, resulting in the…
Best AI Search Engines To Try Right Now
AI-powered search engines are a new breed redefining the search experience as we know it. And when we talk about AI-powered search engines, Bing and Google SGE (Search Generative Experience)…
3 New Ways To Use AI For SEO & Keyword Research: No Prompts
More specifically, advances in AI-powered speech recognition present exciting new opportunities for businesses. For instance, with CallRail’s Conversation Intelligence, you can get the most important insights faster to proactively address…
Airbnb Acquires GamePlanner.AI To Accelerate AI Projects
In a significant move blending technology and hospitality, Airbnb has announced the acquisition of GamePlanner.AI, an AI company spearheaded by the co-founder of Siri. This strategic acquisition underscores Airbnb’s commitment…
This Lawsuit Could Make Social Media Safer For Your Kids
A lawsuit accusing social media companies of intentionally harming children through addictive platform designs is allowed to advance, a federal court ruled today. Brought on behalf of hundreds of minors…
Google Adds New Documentation For Mystery Crawler
Google updated the list of their official crawlers by adding the name and information for a relatively unknown crawler that publishers have been seeing now and then but no documentation…