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How Page Load Speed Affects Site Visibility and Tips To Increase It
Are you just focusing on the “tangible” aspects of your search engine optimization (SEO) strategy, such as your keywords and page design? What about your page loading time? Did you…
Google December Product Reviews Update Affects More Than English Language Sites?
Google’s Product Reviews update was announced to be rolling out to the English language. No mention was made as to if or when it would roll out to other languages.…
Local SEO Statistics that Tell Our Industry’s Story
The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. What a gift it is that…
How To Use Header Tags: SEO Best Practices
Header tags are still a strong signal for SEO. Google’s John Mueller said it himself: “hen it comes to text on a page, a heading is a really strong signal…
12 Headline Writing Tips To Drive Traffic & Clicks
Picture this: You’ve spent hours researching and writing a phenomenal article. Obviously, you want people to read the article since you worked so hard to create it. But here’s the…
Track Santa With Google & NORAD Santa Tracker Apps
Track Santa’s location this Christmas Eve with the Google & NORAD Santa tracker apps, which are now live worldwide. Simply type “Where’s Santa?” into the address bar and you can…
How To Create Awesome Meta Descriptions
Meta descriptions have always been an essential optimization. Even though they do not help rankings, they do help with other goals such as improving click-through rates by tempting people to…
How To Optimize For Google Featured Snippets: A 12-step Guide
Editor’s note: As 2021 winds down, we’re celebrating with a 12 Days of Christmas Countdown of the most popular, helpful expert articles on Search Engine Journal this year. This collection…
Google Page Speed Insights Overhaul SEO Overview
Google‘s Recent Page Speed Insights Interface Overhaul Users of Google’s PageSpeed Insights didn’t always understand the context of the data they were presented with. If you’re new to search engine…
Google Loses Top Domain Spot To TikTok
Google is no longer the world’s most popular domain after being dethroned by TikTok, according to rankings from web security company Cloudflare. The list of most popular domains is part…
8 Useful Python Libraries for SEO & How To Use Them
Editor’s note: As 2021 winds down, we’re celebrating with a 12 Days of Christmas Countdown of the most popular, helpful expert articles on Search Engine Journal this year. This collection…
DuckDuckGo To Release Desktop Version Of Mobile App
DuckDuckGo is working on a desktop version of its mobile app, which offers a private browsing experience that’s said to be faster than Google Chrome. It’s not a “privacy browser,”…
Title Tag Optimization: A Complete How-to Guide
High level SEO strategy is important. So are the details. The title tag is just one of many on-page elements we focus on when optimizing pages and content. Optimizing it…
4 SEO Strategies To Implement for Your Business Website
One of the most efficient ways to gain online traction for your website is search engine optimization (SEO). But here’s the tricky bit: You have to utilize it correctly to…
Updated WordPress Plugin Offers 100+ Free Templates
The makers of the popular Astra WordPress theme announced an update to their Starter Templates plugin. Starter Templates 3.0 features a redesigned interface that makes it easier to create a…
Give Your Business the Edge It Needs With Expert SEO
It’s nearly 2022 – and if you’re still wondering about whether search engine optimization (SEO) is for you or not, you may well have missed the boat. SEO has never…
How To Boost Your On-Page SEO
Never in the history of the internet have users so strongly craved reliability in the information they consume – whether that information comes from journalists, authors, politicians, or businesses. In…
3 Effective Ways to Quickly Identify Your SaaS Brand’s Top SEO Competitors
The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. There are over 22,600 software-as-a-service (SaaS)…
Google’s John Mueller on Brand Mentions
Google’s John Mueller was asked if “brand mentions” helped with SEO and rankings. John Mueller explained, in detail, how brand mentions are not anything used at Google. What’s A Brand…
Who Needs Dedicated Hosting – And Why?
Customizable Configurations Customize your server’s software and hardware configurations to make it work efficiently for you and your business’s needs. Dedicated servers can be enhanced by adding more memory, processing…
Trends You’ll Need In 2022
How easy is it for you to cut through the noise and communicate with your customers? Thanks to the convenience of mobile, customers now expect more from businesses and want…
How To Use Google Sheets For Web Scraping & Campaign Building
Editor’s note: As 2021 winds down, we’re celebrating with a 12 Days of Christmas Countdown of the most popular, helpful expert articles on Search Engine Journal this year. This collection…
How To Do A Content Audit: The Ultimate Checklist
How long has it been since the last time you did a complete inventory and analysis of your content? This is known as a content audit, and most content creators…
Is It A Google Ranking Factor?
Websites in multiple languages allow you to target people based on their language preference. But can the use of different languages affect your organic search rankings? Read on to learn…
Keyword Prominence As A Google Ranking Factor
Keyword prominence is an SEO best practice that involves using a page’s target keyword early in order to send a strong signal to Google about what the page should rank…
Google’s Mueller On Self-Hosted WordPress Versus Wix
Google’s John Mueller answered a question on Reddit about moving an SMB site from Wix to a self-hosted WordPress environment. He offered his opinion on this specific scenario and within…
Why You Shouldn’t Rely On Google Discover Traffic
Google’s John Mueller answered a question about Discover traffic that disappeared. Mueller offered several reasons why Discover traffic might dry up and then cautioned against building a business around Discover…
Best of Whiteboard Friday 2021: 21 Smart Google SEO Tips
The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. Our top Whiteboard Friday episode of…
How To A/B Test Responsive Search Ads: Step-By-Step & Tips
Advertisers looking to optimize their performance have long used A/B testing to improve their ads. It’s well understood how this is done with expanded text ads (ETAs). But recently, Google…
A Technical SEO Guide to Advanced Core Web Vitals Optimization
Editor’s note: As 2021 winds down, we’re celebrating with a 12 Days of Christmas Countdown of the most popular, helpful expert articles on Search Engine Journal this year. This collection…